Calleo was founded in 2009. It was established to promote the success of banking, payments and technology based businesses.

Welcome To Calleo

We are a niche, independent Market Intelligence and Market Development firm with a select team of professionals that are able to help you develop insight to support your marketing communications, sales, research, strategy, innovation and product development objectives

Our goal is to be the leading provider of Market Intelligence and Market Development services in the banking, payments, fintech, retail-tech and broader information technology industry in Africa and the Middle East

Calleo has provided market intelligence, digital marketing and market development services to clients based in Europe, USA, Africa and the Middle East in the payments, banking, ICT, and professional services industries including global card associations, leading providers of banking and payments solutions, global industry associations and specialist solution, outsourcing and consulting firms.

Our passion is two-fold:

  • Growing our clients’ insight into the fintech, retail technology and business-to-business technology sectors in Africa and the Middle East
  • Helping our clients leverage this insight to support their marketing communications, sales, relationship management, strategy and innovation teams

Some of our happy clients